Personer er visuelle historier som beskriver faktiske kunder. Personer tegner et detaljert bilde av brukeren, hva de vil oppnå, hvilken kunnskap eller ferdigheter de kanskje eller ikke har, og hvorfor visse ting kan være viktigere for dem. Produktene eller tjenestene du designer prøver å løse disse kundeproblemer. Personas hjelper lagets fokus på brukersentrert design.
When creating personas, consider pulling from lots of different categories. I've used Porter's Five Forces to create these categories. You should consider anyone in your supply chain or anyone who influences your bottom line.
Storyboard Tekst
Customers
Resellers
Advocates
People who will buy or use your product or service.
Partners
People who will sell your product or service for you.
Policy Influencers or Regulators
People who recommend your product or service to potential customers.
Internal Users
People who sell their own product or service to a similar demographic as yours.
People who influence the rules about selling your product or service.
People who may manage or administrate your product or service, but are not customers.