Det här är den andra delen av vår Illustrerade Guide till Produktutvecklingsserie. I den föregående artikeln gjorde vi ett fantastiskt lyftstegs exempel storyboard som beskriver vår produkt och ser till att kärnan i vår vision var en produkt som folk verkligen skulle vilja använda. Trots att vi fortfarande är mycket tidiga i vår produktstrategi, tar vi en stund att "hoppa framåt" för att se över några affärsstrategier, så att vi kan få djupare samtal under hela produktutvecklingsprocessen.
Business Model Comparison to help with gtm or go to market strategy
Storyboard Text
Glida: 1
Selling Licenses to a Company
50 Licenses for $49.95 per Year
Buy Now
The IT deparment will log in to solomofoo.com and purchase licenses for however many users they need.
Glida: 2
Ad Revenue
Free Cupcakes on the 7th floor kitchen
CLICK ME!!!! I'm an Ad!
As part of the in-app experience ad banners will be shown to users.
Glida: 3
Convincing HR this is a Great Benefit
Five EASY ways to improve Company Morale
Go after the HR market who has budget to afford the software, that IT will then install. Sponsored blog posts on tips and tricks is a great channel.
Glida: 4
Viral Usage
Follow me and all my snacks. Just Install SoLoMoFoo
Whenever food is shared, add the ability to leave a print out with a QR code for people to subscribe to updates.
Glida: 5
Happier Employees
I love the increase in free food in the office!
Corporate customers are happy if their employees are happy. When employees are hangry, everyone loses!
Glida: 6
Personal Praise
You just received a new review
AMAZING CUPCAKE
For the person bringing in the snack, feeling appreciated for their craft is a major ego boost.
Glida: 7
Legal Liability
Please be very careful. You already know you have a dangerous peanut allergy!
Companies don't want to be liable if there is a bad reaction to free food and they are perceived as being a part of the process and therefore responsible.
Glida: 8
Strangers Showing Up
Who are these people?!
If random people start showing up at the door the person who posted the food is going to look foolish!In the enterprise version alerts are automatically localized to the company.
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