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Media Strategies to Sell

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Mega Brush

Skinny Candy

Tiger Treadmill 3

This ad uses the 'presentation of a problem' technique when there isn't one already. It also uses 'approval' by being peer and research approved. 'Time sensitive deals' makes us think there is an urgency and we have to decide to buy now.

This ad uses 'approval' and 'time sensitive deals'. Approval is used when the salesman states everyone is using it. Time sensitive deal is used when the salesman says, "I'm almost sold out. Order now!"

This ad uses 'repetition' and 'presentation of a problem'. Repetition is used when the salesman states the name of the product multiple times. Presentation of a problem is used when "wouldn't you love to lose 20 pounds" is stated.

Tired of brushing your teeth two or three times a day? Use this research and peer-approved Mega Brush and just use this once a day! Follow us on Twitter for deals - today only!



I love eating candy, but I hate getting fat and feeling guilty after.

My candy is formulated with weight loss chemicals. Everyone loves it! I'm almost sold out. Order now!

Wouldn't you love to lose 20 pounds, but just hate to workout? Buy our high tech Tiger Treadmill 3 with built-in TV to make you feel like working out is fun! The Tiger Treadmill 3 will bring out your inner animal. You can set the TV to safari mode and bring the outdoors indoors! Order your own Tiger Treadmill 3 today!
Media Strategies to Sell
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Healthy Eating

Coping Skills and Disordered Eating

Lesson Plans by Patrick Healey

The activities in this lesson plan are designed to help students recognize media’s influence on our body image and expectations, as well as critical warning signs and red flags of an eating disorder. By bringing awareness to this dangerous mental health issue, students will develop the vocabulary to discuss eating disorders and be able to take the necessary steps to get help or to help others.


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Coping Skills and Disordered Eating



Vocabulary
Eating Disorders - Disordered Eating Vocabulary
View Activity
Coping Strategies
Eating Disorders - Healthy Coping Strategies
View Activity
Warning Signs
Eating Disorders - Warning Signs of Eating Disorders
View Activity
Self Reflection Activity
Eating Disorders - Abilities Over Appearances
View Activity
Media Strategies
Eating Disorders - Media Strategies
View Activity
Infographic
Eating Disorder Infographic Activity
View Activity
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Storyboard Description

Media Strategy - Help students recognize persuasive advertising techniques that might affect the way they view themselves or each other.

Storyboard Text

  • Slide: 1
  • Mega Brush
  • Tired of brushing your teeth two or three times a day? Use this research and peer-approved Mega Brush and just use this once a day! Follow us on Twitter for deals - today only!
  • 
  • This ad uses the 'presentation of a problem' technique when there isn't one already. It also uses 'approval' by being peer and research approved. 'Time sensitive deals' makes us think there is an urgency and we have to decide to buy now.
  • Slide: 2
  • Skinny Candy
  • I love eating candy, but I hate getting fat and feeling guilty after.
  • My candy is formulated with weight loss chemicals. Everyone loves it! I'm almost sold out. Order now!
  • This ad uses 'approval' and 'time sensitive deals'. Approval is used when the salesman states everyone is using it. Time sensitive deal is used when the salesman says, "I'm almost sold out. Order now!"
  • Slide: 3
  • Tiger Treadmill 3
  • Wouldn't you love to lose 20 pounds, but just hate to workout? Buy our high tech Tiger Treadmill 3 with built-in TV to make you feel like working out is fun! The Tiger Treadmill 3 will bring out your inner animal. You can set the TV to safari mode and bring the outdoors indoors! Order your own Tiger Treadmill 3 today!
  • This ad uses 'repetition' and 'presentation of a problem'. Repetition is used when the salesman states the name of the product multiple times. Presentation of a problem is used when "wouldn't you love to lose 20 pounds" is stated.
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