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Sarah's search for Porters Five Forces

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Sarah's search for Porters Five Forces
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Storyboard Text

  • Who Are They?
  • Sarah, 19 years old business major at Berkely College.
  • How does the problem you want to solve relate to them?
  • Sarah wants to find Porter's five Forces, for an industry she is exploring but she does not know where to find them.
  • How do they currently solve this problem?
  • Sarah showed up at the library and asked a librarian where can she find resources on porter's five forces?
  • Sarah
  • Give them a name, age, gender, occupation or role, and any other appropriate demographics
  • How does this solution connect to their needs?
  • Sarah decided to ask a librarian because she knows that libraries can have resources for business school.
  • What do they care about?
  • How does this solution not solve this problem?
  • Sarah does not know how or where to find resources that offer information on Porter's Five Forces.
  • How do they currently solve this problem?
  • What is their technical skill level or subject matter expertise?
  • Sarah knows how to search using a discovery search box but did not explore or visit the list of databases assigned for business before.
  • What are the pros?
  • What are the cons?
  • Will they need a point and click interface or will they be configuring and programming?
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