Our Problem: People aren't aware of our social efforts | We aren't communicating what we are doing
What are we solving for: We want to show all of the tools in the toolbox but SHOWCASE our most exciting one
Option #1 (Solve) | Showcase each social channel through loop | Create Buzz around the App and showcase all channels through Shortstack with instagram #HR Forum
Option #2 (Solve) Use Scenarios showcasing Social in action | Storyboard Social Experience (Sue Software Engineer)
Over 30 Million Storyboards Created
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