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Storyboard Text
Business practice: Selling yourself.
Hey, thanks!
Btw, I do case studies too...
Here's my card.
HEy Kate, great article!
Client
Business practice: Referrals, introductions.
Kate
Hmm... Should introduce Client to Company. Think they would like each other.
Company Kate likes, talks to regularly. (For journalistic purposes.)
Awesome lady, profiled. Industry Kate's interested in. Crossover potential.
Being awesome lady's appointed profiler, is Kate allowed to ask for introductions after the fact?
Does timing matter?
Traditional journalism. (Read: Salaried employees.)
and we've already approached three of your colleagues. We were hoping you would do it for cheap.
and THEN you can interview us for the magazine!
OR
We, uhh... were hoping.... We don't really know for sure, but we were hoping you'd write a brochure for us.
OR
We need content!
Linkbait.
See if she'll do it for free...
You have JUST the skills we're looking for! Sure it's only $25/post, but the information doesn't need to be researched.
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