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Storyboard Descrição

This is a very rough draft for a marketing video for a Chinese language newpaper

Texto do Storyboard

  • The Epoch Times is the world's largest independent Chinese newspaper
  • Why are we #1?
  • The Epoch Times is #1 because we work for John and Jane.
  • Meet John Xu and Jane Dai. They're in their 30s or 40s. (add kids) with kids.
  • Meet John Xu and Jane Dai. They're between 35 - 50, (Add kids one by one) have one, or two children .
  • They've been here less than 15 years, and more of their relatives are arriving every day.
  • They need to learn about life in a new country
  • *Experian Simmons 2011
  • They've got money to spend.
  • More to spend on average than any other group.
  • 2010 US census
  • 2011 Experian-Simmons
  • "Asian American buying power, currently at $718 billion, is estimated to reach $1 trillion by 2017."
  • Nielson Report, Q3, 2012
  • The Epoch Times helps them make choices and find what they need.
  • From local editorial about John and Jane's community.
  • To National News
  • National Ethnic Press and Media Council of Canada — “Excellence in editorial/free expression, best concept and visual presentation.”
  • And of course the Award Winning, in-depth China news and analysis that made us a household name....
  • Made our website #1
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