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NextWidget Negotiation Summary

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NextWidget Negotiation Summary
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BATNA

Hoe Zich Voorbereiden op een Onderhandeling

Door Nathanael Okhuysen

Dit is onze go-to onderhandelingen gids met storyboards. Plan uw volgende onderhandelingen met business tools zoals SWOT, Johari Window, BATNA, en nog veel meer. Met behulp van storyboards in je voorbereiding is het handig om uw ideeën te delen met collega's en collega-onderhandelaars.




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Storyboard Beschrijving

A summary page for NextWidget's upcoming negotiation with Fabricorp

Storyboard Tekst

  • Dia: 1
  • Our Goals
  • 3%
  • Wants: Status quo with a 3% or less increaseor agreement to the 2-yr deal at the same rates
  • Dia: 2
  • Our BATNA Bottom Line
  • • BATNA: Switch to LocalMade LLC• Bottom Line: Walk if price rate increases 9%
  • Dia: 3
  • Bargaining Options
  • • 2-yr requirements contract• Indexed to changes in industry average costs• Storage facilities = flexible fulfillment
  • Dia: 4
  • Their Expected Strategy
  • • They will take a hard approach• They'll try to anchor negotiations with a high initial number
  • Dia: 5
  • Our Strategy
  • • Stick with the game plan• Sell the 2-year deal• Emphasize the longstanding relationship• Stand firm and try to stay objective
  • Dia: 6
  • Our Strengths
  • Well, if you can't give us a better rate, we're just going to walk.
  • • We have viable alternatives• Strong existing relationship• Arguing for fair rates
  • Dia: 7
  • Our Weaknesses
  • • They don't need to renew our contract• Susan is a better negotiator
  • Dia: 0
  • We value you as a customer, of course, but we don't need your business.
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