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  • Hello Katie! Today we will learn about Wishlists in E-Commerce. In today’s Digitized world online shopping experience is enhanced by features such as Wishlist which has become an essential part of E-commerce stores.
  • Wishlist
  • A Wishlist allows shoppers to create their own list of products they want to buy and save them in their account for reference.
  • Wishlist
  • Your Wishlist contains items that you would want to purchase in future and is something that can be shared with others whereas your cart is more private and is majorly used for immediate purchases.
  • Sounds Good! But then how is a Wishlist different from a Cart?
  • A Wishlist gives insight into a customers’ way of thinking. When we analyze all the data from thousands of Wishlists different insights emerge. You can identify trends and optimize your tactics to capitalize on them from these insights.
  • Why is the concept of Wishlist Important to E-commerce Stores?
  • Making Wishlist shareable is an intelligent way to attract more visitors . Moreover, this feature can be a great tool to minimize losses occurring due to products going out of stock as well.
  • Wishlist
  • So that’s all for Wishlist. Hope you have learnt something useful today.
  • Thanks Carl! Indeed, it was a very informative session. Looking forward to the next one.
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