Debt Snowball
Testo Storyboard
- Context / Problem
- Young Professionals are saddled with so much debt.It severely impacts their quality of life leaving little hope.
- I pay a little extra each month, but nothing's getting paid off!
- Wait...I pay a little extra each month, too. We're working against each other.
- The First But...
- The Married Couple is highly educated and make good salaries, but their efforts are disjointed without purpose.
- We should pay my debt off, first, because I need to qualify for the mortgage refinance.
- We need to coordinate our actions and prioritize, or we'll never be debt free!
- Product Intro
- They don't have the time or inclination to either do it themselves, or to speak with someone who can help.
- I'm excited to get started. Can you imagine if we were debt free by the time the kids start college?!
- Great! I heard of this new app launching on Indiegogo that can help us!
- Magic Solution
- The advice was easy to understand and implement.
- It was fun and easy to use. It suggested goals based on people like us.
- And Then...
- That's great, honey! Now we'll pay off your debt next.
- Cool! I just got a notification that the credit card is paid off. We paid it quicker than our peers, too.
- User Benefit
- Haha, you're right! Now we can starting talking about our goals and dreams.
- Mobile keeps us connected whenever wherever we want. The AI gets me. I don't waste time explaining anything.
- The first debt is paid off after years of getting nowhere.Hope is restored. The debt snowball is continued in earnest.
- A great burden has been lifted. They feel empowered, and can start living again. This is just the beginning.
- Now that things are under control, I don't know what to talk about anymore!
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