Customer Journey Mapping is an extremely effective way to "walk a mile" in your prototypical customers' shoes. Start your map by focusing on a particular problem the customer is having. Acknowledge that this problem exists, and look for ways to solve it. By the end of your map, you should know how your product improves the customer's quality of life and gets rid of their problem. That becomes your sales pitch.
KARTA PUTNIKA KUPCA Karta putnika kupca prikazuje priču o iskustvu kupca s vašim proizvodom. Počinje s početnim kontaktom i zašto su imali potrebu za proizvodom, a završava s njima pomoću proizvoda kako bi se postigao određeni rezultat.
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