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Ann Arbor Discounts UX Research Storyboard

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Ann Arbor Discounts UX Research Storyboard
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Süžeeskeem Tekst

  • I'm kind of hungry, but I'm out of groceries. Wanna grab a snack?
  • Sure. Yeah, I'm hungry too. Let's get a snack and some coffee.
  • *Emma and Sally walk across campus to buy something to eat. But then, Sally remembers....*
  • Oh, shoot. I forgot. I can't really spend money right now. I'm supposed to be saving.
  • Don't worry about it. I'll look for a discount on this app. Here, take a look.
  • Search
  • Cafes
  • Entertainment
  • Fast Food
  • Stores
  • Restaurants
  • View All
  • Emma (The Strict Budgeter) and Sally (The Balanced Spender) are roommates. As they are hanging out in their room, Emma realizes she feels hungry.
  • Search
  • Cafes
  • Restaurants
  • Fast Food
  • Stores
  • Entertainment
  • View All
  • Emma and Sally decide to go grab Pizza at Pizza House, one of their favorite restaurants.
  • 25% OFF
  • 10% OFF
  • 15-20% OFF
  • FAST FOOD
  • *Emma is intrigued*
  • But there's one problem- Food at Pizza House can be pretty expensive. Emma realizes she's low on funds and needs to be saving money. Sally, who knows about an app that allows its users access to all the discounts available on campus.
  • Wait, that's great! Let's go.
  • See, Marco's is 15% off. Then you can save a little, and we can still get lunch!
  • Sally shows Emma this app, where she can click on categories of purchases and see what discounts are available for each category.
  • Sally clicks on Fast Food to see what discounts are available for her and Emma if they want some pizza.
  • Sally finds a 15% off discount for Marco's Pizza if you show your M-Card, proving you're a student.
  • Sally pulls out the discount
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