Strategy
Storyboard-Text
- Mark is out of is depth, marketing is not his field of study. But, the manager does not know anyone else to turn to. He is stressed.
- Mark! Our numbers on social media engagement are down! What are we to do? At this rate, our company is going to crash and burn to the ground!
- ...
- Ahh, I get it. That is brilliant! So, each medium will have a purpose attached to them. User would recognize this, and visit our other mediums when their need arises.
- Exactly. You got it. Besides that, you all could differentiate the various social mediums by offering incentives. For example, do a promotion or giveaway on Facebook that requires users to sign-up for a newsletter via email, or to follow your Instagram profile. Now consumers using only one medium will add another.
- Right away!
- This is Troy's fourth interview for the day. Furthermore, he does not have any siblings, and he does not relate well with kids. Troy is seriously panicking.
- Why do you want to be a teacher?
- I love working with children! As the oldest of all my siblings, I cared and looked after them.
- Okay! If we hire you, when can you start?
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