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  • I need a new basketball for my big game tomorrow!
  • This is where the basketballs are made, starting with rubber.
  • This is the sports store! They sell a lot of sports clothing, equipment, and more.
  • The 5 Economic UtilitiesBy: Ariana Rodriguez
  • I need a basketball in order to practice today!
  • Form Utility- changing raw materials or putting parts together to make them more useful.Examples: rubber, threading.
  • Here is my payment.
  • Place Utility- the place where a person can buy the product.Examples: Dick's, Target, Nike.
  • Women's Basketballs- $55
  • That is a good deal! I need to go buy one!
  • Time Utility- having the product available at a certain time of year or time of day.Examples: all year round, during the winter (basketball season).
  • Possession Utility- the exchange of a product for some monetary value.Examples: credit card, debit card, cash, gift card, mobile payment.
  • Informational Utility- communication with the consumer about your product or service. Making people aware your product or service exists.Examples: Advertisements, poster boards, flyers around towns and buildings.
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